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At 4por4, we were challenged to redesign João Miranda's online store. The goal was to upgrade the present platform and adapt the shopping experience to the brand's current identity.

The project started from the need to update the store's digital presence, making it more organised and consistent with its visual and creative identity. Throughout the process, every decision was designed to promote the products, simplify the customer journey and improve the shopping experience.

With this, the store's structure was carefully adapted, making access to information clearer and allowing for more simple and intuitive product discovery. This work contributed to a more fluid and coherent shopping experience, designed for consistent use across different devices.

concept

conceito desenvolvido para loja online do João Miranda - Magic Solutions

mockup desenvolvida para loja online do João Miranda Magic

During this process, some visual and functional details were adjusted, reinforcing the store's consistency and contributing to a balanced and consistent shopping experience.

The result is a more organised and updated online shop that keeps pace with the brand's evolution and improves the way products are presented and purchased.

This redesign allowed 4por4 to contribute to the modernisation of the João Miranda online store, reinforcing a more coherent digital presence that is aligned with the brand's identity.